NIKE'S 'QUEENS LEAD'
Curvycon Is A Three-Day Body Positivity Convention For Plus Size Women During New York Fashion Week. Nike Women And Pop Up Mob Created A Holistic Sport And Style Experience To Allow Each Women To See Herself As Part Of The Nike Brand.
WOMEN INTERACTIVE EMPOWERMENT
We featured a multiplicity of photo opportunities, creating an ideal social media and online buzz generator, which resulted in enhanced brand awareness and presence.