A BOXING OASIS

FOR EVERYDAY ATHLEISURE

Clique Media Launched Joy Lab - Their New Active-Leisure Collection Exclusively For Target. For This, Joy Lab Aimed To Do A One Day Activation For VIP Guests And Influencers Where They Could Wear The Pieces And Try Them Out During A Full-Workout Session And A Healthy Post-Workout Bites And Refreshments.

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ACTIVELY TESTING THE CLOTHES PUNCHING

Pop Up Mobʼs Job Was To Build A Joy Lab Branded Gym Suitable For Attendees To Enjoy A Boxing Class Wearing Joy Lab New Active-Leisure Collection. An Enjoyable Experience, Full With Photo Opps Shared In Multiple Social Media Platforms By Present Influencers, Introducing The Brand And Giving The Prime Exposure Needed. Guests Were Also Able To Recover With A Post Workout Gluten Free Bites And SOA Açai Bowls, Complemented With A Refreshing Matcha Of Choice.

Product Launch
Private Pop Up
1 DAY
LA
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