![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5f75750c9fc3d81c5bcaa74a_Gisou%20S1-%20Small%20size.jpg)
AN 80'S BEAUTY
TAKE-OUT JOINT
Gisou Contacted Pop Up Mob To Turn Papaya Dog, An Iconic Hot Dog Stand, Into A “Take-Out” Of Shampoo And Conditioner. This Unique Idea Was Made Real By The Mob. Not A Trace Of Papaya Dog Was Left Once We Took Over The Space And Created A “Take-Out & Refill Your Gisou”. We Placed Large Containers With Different Gisou Products So Each Customer Could Take The Amount They Wanted In Their Own Smaller Containers. It Was A Great Way To Know The Brand Since We Had A “Gisou Menu” That Displayed All Their Different Products.
A RE-USE AND REFILL SUSTAINABLE POP UP
We Featured A Multiplicity Of Photo Opportunities, Creating An Ideal Social Media And Online Buzz Generator, Which Resulted In Enhanced Brand Awareness And Presence.
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5f75752b03e33c0e667b96ee_Gisou%20S4%20Image%20A.jpg)
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5f75752e11b0718162fec278_Gisou%20S4%20Image%20B.jpg)
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5ff328f3ffc81b24912cebe6_Sales.png)
1.75x Sales Forecast
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5ff326166f3b7d10f857e6c2_Traffic.png)
3,000
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5f9b1269d0827675c0f4602c_Duration.png)
3 DAYS
![](https://assets-global.website-files.com/5e82d0846ceb8763011e6a50/5f9b1181896b7270ab9212ab_Location.png)
NYC