An Immersion Into

Charlotte Tilbury's Magic Cream

Pop Up Mob brought dreams to life for fans of the Charlotte Tilbury Magic Cream in Milan’s Piazza Cordusio. Visitors were stunned by a giant Magic Cream in the middle of the square, after witnessing references to the activation all over the city! Once you entered, you were transported to a fully immersive experience with the entire Charlotte Tilbury product line.

Milan

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Charlotte Tilbury Takes Milan

We Took Over Bikes, Trams, And More To Create Buzz And Drive Traffic To The Immersive Magic Cream, Creating Infinite Invaluable Photo Opportunities. Plus, An Influencer Launch Party Brought Charlotte Tilbury To Everyone's Feeds!

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What else we’ve done
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