A BEAUTY DINER
For Benefit Cosmetics, we created a pop up that the beauty industry had not seen before. The pop up presented a beauty diner, where treats and beauty products came under the same roof. The Roller Liner Diner Brought The Benefit Brand To Life. It Was A Space That Perfectly Mixed Fantasy And Self-Confidence With Product Knowledge - Giving Customers An Opportunity To Fully Experience And Engage With The Brand Identity.
THE ICONIC PINK THAT IS DISTINCTLY BENEFIT
We featured a multiplicity of photo opportunities, creating an ideal social media and online buzz generator, which resulted in enhanced brand awareness and presence.